Rainshower
Branding, 2024
For this branding project, I created Rainshower, an organic soap company inspired by the rainforests of South America. The brand’s purpose is to raise awareness about endangered animals affected by habitat loss and overhunting. I decided to stick with the chameleon. The typography created is based off of the chameleon scales. The muted green and earthy tones reinforce the organic and sustainable feel of the product, while the clean packaging communicates a sense of simplicity and environmental consciousness.