NYC Card Deck

White branded cap with turquoise logo placed on fresh lemons in a red bowl

project overview

A fully playable deck of poker cards celebrating New York City’s most iconic landmarks and symbols, with custom illustrations on each card face and hand-drawn landmark icons woven into a cohesive pattern. The project aims to capture the city’s nostalgic essence, with the hand-drawn touch adding an authenticity that deepens the emotional connection between visitor and city. The result works as both a souvenir and a functional game.

project type

Brand Identity

year

2025

my role

Brand designer

client

Self Directed

© 2026 winnie liu

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made with love

2:06:11 AM

winnie © 2026

2:06:11 AM